Help students unlock career opportunities with Adobe Creative Skills Micro-Credential

In all industries, Creative thought emerged in the workplace. Employers need people who can solve problems, think creatively and communicate innovations in new ways. As a creative business, Adobe has both the opportunity and the responsibility to ensure that the next generation is equipped with skills to meet these changing industry requirements.

When I taught high school and college, my absolute priority was to fill the disciplinary gaps and professional skills to help students learn deeply while preparing them for a wide range of career opportunities. While new technologies as a generative IA emerge, large and small employers are looking for graduates with the creative skills necessary to adapt to this rapidly evolving commercial landscape.

This is where alternative references come into play. At Adobe, we offer many types of references, from micro-credits to professional certifications in digital and creative skills essential to help students stand out from employers. Shorter stackable micro-credits can be particularly useful for teaching and presenting a certain number of specific skills that are often not taught in schools today. Through our Adobe Creative Skills program For students, we offer twelve courses at your own pace that teach the skills most on demand, from the use of generating AI, design and presentation of presentation, to the modification of short social media videos.

With the contribution of industry leaders and our Adobe Creative Campus Partners, we have designed these courses to complete traditional courses and offer practical opportunities to put the skills found at work. At the end of each micro-creation course (1 to 3 hours), students obtain a digital certificate and a badge that they can include on their CV and its LinkedIn profile to present the skills and stand out from employers.

Last year, two dozen creative campuses of Adobe adopted the micro -credited program, experimenting with different ways of encouraging students' participation – integrate them into program and course programs in departments as well as first -year experience programs, career services and student clubs. At the end of the first pilot year, more than 20,000 students complement their courses and their university experience by acquiring additional creative skills for the labor market.

Some schools have intelligently used existing infrastructure and communication channels to introduce micro-credits to a large audience. Indian River State College, reported via an eminent pop-up notification which appeared whenever the students connected to their learning management system (LMS). Others have incorporated micro-credits in the course of courses. The Seton Hall University has launched Adobe micro-credit courses across campus and integrated them into various university programs. Many instructors have integrated these skills strengthening courses into their programs to improve students' commitment, improve school results and digital literacy skills and stimulate career preparation.

As part of the Strategic Identification Information of Texas for the Future, the University of Texas of San Antonio (UTSA) adopted a proactive and descending approach. Teachers, educational assistants and Adobe students ambassadors were encouraged to promote micro-procedures in classes in departments and disciplines. After all, learning to communicate between the media, delivering presentations and using a genetive AI are key skills for each student, not only traditional design students.

One of our greatest defenders of the UTSA is the professor of physics and astronomy, Dr. Chris Packham. He thinks that digital literacy and creative thinking are particularly important in science, where students must question information, effectively reflect on theories and present effectively. For Professor Packham, Adobe's micro-credited are a way for students to acquire skills that will not only help them get involved and excel in class, but also in their careers.

“I don't just want to see a lot of missions arriving on Word or Excel,” said Dr. Packham. “Since UTSA is a creative campus of Adobe, I encourage students to take advantage of their access to Adobe tools to find more innovative ways to respond to missions. Micro-credits qualify these creative skills and problem solving employers will expect, even future scientists. »»

A former Adobe student ambassador to UTSA, Jocelyn Espinoza, recently obtained a diploma in psychology and marketing. She highlighted her micro-credits for social media and the AI ​​generator on her CV. These skills helped her quickly get a job as a deputy director of the center in Mathnasium where she manages the social media accounts of the location and supports the generation of leads.

“I like that the courses of Adobe Creative Skills were self-humanmed lessons which were less focused on the characteristics of the products and more on specific tasks, such as the creation of viral social media,” explains Espinoza. “Having the badges shows that you have acquired a more skill than to list it on your CV.”

At the University of UTAH, associate director of learning innovation and awareness, Holly Johnson, led her team to test many different approaches to micro-credit, the creation of marketing campaigns to integrate them into the undergraduate sales program. Johnson had the idea of ​​nourishing creativity by making the presentation of presentation skills a requirement for students entering the popular challenge to the social impact sponsored by the Eccles School of Business. Students learned about design, colors and presentation skills, giving them confidence in their creativity before designing and presenting a website as part of the competition.

“Micro-credits teach the fundamental skills that students can devote curriculum vitae for internships and jobs,” said Johnson. “It is also important that they come from Adobe, a very respected name in creativity. We believe that all students can be creative, and having Adobe on their CV helps to strengthen confidence in their own capacities, whatever their field. »»

As a former educator, I am inspired to see these new levels of educational innovation and campus increasingly committed to preparing students for success for life, in particular by opening up new career avenues and economic opportunities. Now that these micro-credited are available for all Adobe's creative campuses, we are expanding our commitment efforts to encourage teachers and university leaders to continue to innovate in the way they can integrate micro-credited in courses, workshops, competitions, clubs and other campus programs. Not only will it offer students better results during their academic career, but it will also give them demand skills to strengthen their confidence and stand out from employers in the sectors.

Find out more about Adobe Creative Skills lessons and how to unlock transformative career opportunities with micro-credited courses here.

Do you want to become a creative adobe campus? Visit the Web page To find out how colleges and universities around the world allow students from all disciplines in the possibility of learning essential digital skills to succeed in class and beyond.